Amazon & eCommerce Experts for Shooting Sports Brands Leaders in DTC
You're in good company
Hi, we’re Kulin.
koo•lin
We’re a brand-first performance marketing agency that helps companies navigate and sustainably scale revenue in the ever-changing world of Ecommerce.
Why performance marketing?
Call it a complex, but the pressure of performance drives us. We love finding the perfect mix of media buying, storytelling and digital marketing – not just the ROI of a single channel – to achieve sustainable growth.
Why brand-first?
We’ve seen too many great companies, products, & services weakened with poor creative & brand experiences. It’s an increasingly crucial element in digital marketing & we’re proud to be one of the few digital marketing agencies with in-house design & creative strategy that allows us to approach problems with both an analytical & creative lens.
Why us?
When you partner with us, you’re leveraging the collective expertise of a passionate team of true e-commerce entrepreneurs, creatives and senior growth advisors that feels like a true extension of your team. You’ll access our transparent reporting with live dashboards, enjoy easy communication & share aligned goals & KPIs.
“You are rockstars and anyone would be lucky to have you on their accounts. I know we are.”
Start crushing your growth goals.
Paid Social Advertising
Google Ads (Google Search, Shopping, YouTube)
Email & SMS Marketing
Performance Creative
Digital Strategy & Execution
Brand-first performance marketing with a smile.
Obsessed with growing your brand? So are we. Here are some of the areas we’ll focus on when you work with Kulin.
Paid Social Advertising
With a wholistic approach to our Paid Ads, we look at how they can lift your performance across all channels. We design a clear plan for scaling your account, plan which channels best relate to your brand, audience, and product – from Facebook, Instagram and TikTok to LinkedIn and Pinterest. Our work makes sure your paid channels are working their hardest for your brand.
Email & SMS Marketing
We handle every aspect of your email and SMS programs to help you capture more qualified contacts, nurture more sales & retain more loyal customers that accelerate your lifetime value (LTV). Our goal is to help you continue profiting from your hard won customers.
Influencer Marketing
Authentic branded content, made easy. We develop and execute influencer & user-generated-content marketing strategies based on your brand goals, helping you navigate the creator economy by connecting you with the top social influencers, micro-influencers and creators on the platforms that matter most for your brand.
Google Ads
Don’t sleep on Google Ads (Search, YouTube, Shopping). If Google is where your brand needs to be, we’ll strategize the right placement for your ads across these main channels. Then we’ll roll out your ads, monitor your ROAS, and tweak like a caffeinated Chihuahua until you’re where you need to be.
Performance Creative
What’s a great digital strategy without great creative? (Spoiler: it doesn’t exist.) Every campaign we create for your DTC brand is built on high-performing creatives, including striking visuals & videos, compelling customer reviews, UGC, and more.
What it's like to work with Kulin.
STEP 0: You decide you love us and MUST work with us. (It’s mutual.)
STEP 1: We do an audit to figure out where we can have the biggest impact.
STEP 2: We build a roadmap that drives us to those goals (with offroad tires in the trunk just in case life happens).
STEP 3: Together, we build a flexible strategy and start drafting creatives.
STEP 4: We lock in your ads, load ‘em into the platforms we’ve chosen, and pull the trigger.
STEP 5: You concentrate on serving all your new customers while we review performance, adjust as needed, and keep crushing it.
Just some of what you’ll get from our work together.
Super detailed, real-time Google Data Studio dashboards.
We can pull out insights on your business and audience you probably didn’t even know existed. Yes, thank you, we’re thrilling at parties.
Regular, detailed review of performance results.
To get where you want to go, you need to know where you’ve been. We’re constantly reviewing key metrics and KPI’s to ensure we’re progressing every single month.
True Partnership
We’ve found that our most rewarding and successful engagements happen when we work as an extension of your team. That’s why we work with only a handful of DTC brands at a time.
Kulin works with brand-forward DTC brands that are both established or ready to scale.
We're the right fit if...
- You’re running a DTC brand that makes amazing products, and you’re ready to focus on profitable scale
- You love it when your creative collaborators are TRULY partners
- You’re interested in a true partner that takes a holistic approach to growing your brand
- Your store's monthly revenue is above $100k and you want to continue growing
We're NOT the right fit if...
- You’ve lost passion for your products (if you ever had it) or you’re angling for a quick buck
- You don’t want human experts with ideas and plans and lungs — you want a joyless algorithm
- You micro-manage or second-guess the experts you hire
- You glorify hustle culture and have been burned out for so long, they call you the Great Fire of London
Get the expertise of a big agency with the personal touch of a small one.
Kulin was founded by 4 successful entrepreneurs. We’re obsessed with growing phenomenal brands we believe in.
Let's get to work.
Send us your site and contact info, and we’ll be in touch within 48hrs to setup a cal